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Match.com Encourages Love for Single Mothers

(onlinedatingmagazine.com - May 5, 2004) Just as the definition of Mom has changed over the decades, so has the concept of the perfect Mother's Day gift for single moms who may long for the opportunity to experience romance and love again. Single moms run more than 9 million families in the United States, a feat that should be commended and celebrated by their children, friends and relatives this Mother's Day, according to online dating service Match.com.

"Single moms are everywhere in popular culture," says Trish McDermott, Vice President of Romance for Match.com. "From Rachel Green on 'Friends' to the dozens of single Hollywood mom's who grace the supermarket tabloids, 'unmarried with children' and 'having it all' are no longer mutually exclusive. But Hollywood is a far cry from reality. So this year, we are asking that we remember to celebrate our single mothers on Mother's Day by helping them find the love and romance that are all too often pushed aside by life's other priorities."

While the trials and tribulations of daily life may make romance seem like a mere myth for single moms, they shouldn't count themselves out of the dating pool. In fact, more than half of all men with profiles posted on Match.com -- almost three million men in all -- say they are open to dating a single mom. That's good news for the 1.2 million single moms currently using Match.com to find that special someone.

"Single moms bring a lot to the dating table -- besides just children," says McDermott. "Single moms are great dates because they are caring, nurturing, fun-loving, young at heart and family oriented -- qualities that many single men find desirable and attractive."

To help a special single mom celebrate Mother's Day with love and romance this May 9th, Match.com offers the following tips:

* Celebrate with song. There are thousands of songs that celebrate romance and love. One of them is mom's favorite and may inspire her to make dating a higher priority in 2004.

* Celebrate her achievements. Build mom a photo or video album that reminds her how special and loveable she is -- and that a lot of single men will find her interesting, attractive and eligible!

* Celebrate with a date. Sometimes just letting mom know it's OK for her to actively pursue love and romance is all the encouragement she needs, or help mom reconnect with a long lost friend or kindle a new romance by scheduling a play date for mom - no kids allowed.

* Celebrate her beauty. Pamper mom with a makeover or new perfume that will make her feel ready to venture out into the dating world again.

* Celebrate with serenity. Give mom a "time out" from her day-to-day responsibilities to do whatever she pleases -- without distraction -- which might be to log on to an online dating service and begin her search for romance.


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