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Anna Zornosa, Vice President and General Manager Yahoo! Personals

Anna Zornosa joined Yahoo! Personals in November 2005 where she serves serves as vice president and general manager.

In her role as VP and general manager, Zornosa is responsible for overall management and strategic direction of Yahoo! Personals with an emphasis on driving company growth and maintaining product leadership.

Before joining Yahoo! Personals, Ann Zornosa served as the Chief Marketing Officer for Knight Ridder Digital, a job she took on in August of 2003. Zornosa's duties at Knight Ridder Digital were to direct the company's business and product strategy while driving the national sales efforts of the Real Cities Network. She also oversaw audience metrics/analysis and was responsible for Knight Ridder Digital's online classifieds program.

Before Knight Ridder Digital, Zornosa was the CEO and president of Topica, an email newsletter and marketing service provider. In her three year's there, she transformed the model of Topica from a free-based program to a profitable fee-based service. She had joined Topica after serving as senior vice president of marketing at Women.com.

Quotes from Anna Zornosa

About a New Year's Resolution Survey Yahoo! Personals Did
"Find a new love' is up there with 'lose weight' and 'save more money' as a New Year's resolution. People tend to 'put up' with current relationships in order to have a partner for holiday gatherings, but once the festivities are over it's time to decide whether to fish or cut bait."

About Yahoo! Personals Forming a Partnership with Beliefnet, Inc.
"We believe a great spiritual dating site would offer a large community of daters, excellent search and matching tools, and superlative content about spiritual relationships. Our partnership with Beliefnet will give us the opportunity to provide all three elements to customers seeking spiritual chemistry. The new dating site is a perfect example of how we are focused on enhancing the thriving community that Yahoo! Personals is today."

About the Future of Romance and Relationships
"2007 will find people getting (and demanding) more from online dating services, especially in the way they look for potential matches. They should be able to view profiles in a way that reflects their individual priorities, to see all the information they need without hunting and pecking. Better profile presentation will make connecting online easier."

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