Online Dating Magazine > Advertising > FAQ

Online Dating Magazine Advertising FAQ

Online Dating Magazine has created several advertising opportunities that provide you with maximum exposure, branding, and traffic driving opportunities. Visit the Advertise page for details. Here is our Advertising FAQ:

Question: What are your latest traffic numbers?

Answer: In January 2008, Online Dating Magazine received just over 70,000 unique visitors and more than 424,000 page views. Reach them by advertising today.

Question: How many publicly accessible pages are there on the Online Dating Magazine Website?

Answer: More than 1,200 pages - all original content!

Question: What advertising packages do you offer?

Answer: Online Dating Magazine offers seven different advertising options. Visit the Advertising Page to view all options.

Question: I didn't see an option for your 468X60 banner ad space at the top of each page. How can I advertise there?

Answer: The top 468X60 advertising space is part of the Online Dating Banner Exchange. This premium exchange service, owned by Online Dating Magazine, requires members to put banner code at the top of their Websites to show member banners. You can purchase credits at the exchange to have your ad shown on these sites (including Online Dating Magazine) or you can display code and earn ad impressions for free (plus, you get 1,500 free banner impressions just for signing up). Sign up at the Online Dating Banner Exchange Website and follow the instructions.

Question: How long do ads run for?

Answer: You can purchase one month or an entire year of either package. One month constitutes 30 days beginning the day after your ads go live.

Question: Does the ad rotate with other ads?

Answer: When you select an advertising spot, that spot remains yours only for the duration of the advertising agreement. Because the spot your purchase is exclusively yours for the advertising duration, you will never see any ad buy yours appearing there until your campaign has ended.

Question: What is your growth rate?

Answer: Online Dating Magazine is growing at a rate of approximately 500 - 1,000 additional unique visitors every month.

Question: Can I lock in a rate?

Answer: Yes. Rates increase about every two months to keep up with the growth of the publication. However, if you buy a month-long package, you get to lock in that rate for up to three additional months. This means that when you see the success of your campaign and want to renew it, you are charged the same rate you originally bought in at, even when rates increase. You can do this for three consecutive months after your first month's campaign (four months total).

In addition, when you purchase an advertising space for a year, you pay a discounted rate and since your payment is in advance, you don't have to worry about price increases for the entire year!

Question: Can I place a pop-up ad on Online Dating Magazine?

Answer: No. Online Dating Magazine does not allow pop-up ads or ads that are racist, violent, or adult-oriented.

Question: How does the ordering process work?

Answer: The first step is to send an email to the publisher via jtracy@onlinedatingmagazine.com. Let us know your site address and what option you want. We'll then respond with availability and if your site is approved then we'll send you a link to pay via PayPal or credit card. You may also send a company check, if desired. Once your payment has cleared and we've received your ad, we will immediately set up your campaign.

Question: What happens if I want to order a package, but it currently isn't available due to another advertiser?

Answer: By inquiring you are put on a waiting list. The #1 position on the waiting list gets the advertising spot once it becomes available again. Most advertising packages have a waiting list, so it's important that you get your name on it versus waiting for it to become available.

Question: How many direct text links do you allow?

Answer: If you decide to order a direct text link, your link will be placed on all pages of the Online Dating Website, on the left hand side under "External Sites". We allow only nine links and no more. Once the ninth link is added, we remove the "Your Website Here" message.

Question: How do I get listed on the Sponsor page?

Answer: All advertisers, who purchase ad space or an external link are also listed in the Sponsor page for the duration of their advertising campaign.

Question: What is the Online Dating Directory and how do I get into it?

Answer: Online Dating Magazine's Online Dating Directory was launched in the summer of 2006. In short, it acts like a "yellow pages" of online dating services and resources. You pay $29.99 a year (a great bargain) to be listed and receive a one-way direct link (plus in-depth description of your site/service) to your Website. To get your site/service listed, visit our Online Dating Directory and click the Submit Link option.

Question: What is your cancellation policy for advertisers?

Answer: For any advertiser who cancels his/her ad and requests a refund after they've paid for it and before the campaign has been completed:

1) That advertiser/company will not be allowed to advertise on Online Dating Magazine anytime in the future.

2) A 20% processing fee and calculated rate for days the ad ran (rate is calculated at full price) is charged.

3) A refund of the remaining amount is returned within 2-4 weeks.

If you have any further questions, feel free to email jtracy@onlinedatingmagazine.com. We look forward to working with you.

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